Stucco Italiano » green wall covering

Lime vs Cement

Aaron Cohen — Fri, 25 Sep 2009 22:40:42 +0000

OK maybe this is a little biased, but all and all I found it to be a pretty decent synopses of the differences between lime and cement especially regarding plaster and mortars:

LIME VS CEMENT

Why you should care about indoor air quality

Katharine Houpt — Tue, 07 Jul 2009 23:48:03 +0000

Wondering why we stress Venetian plaster’s green qualities (non-VOC, naturally mold-resistant)?

People are becoming more and more concerned about indoor air quality. Homes plagued with VOCs (Volatile Organic Compounds) or mold can negatively impact the health of the occupants. According to Green By Design, “an estimated 15% of the U.S. population — millions of people — are chronically ill from their homes, and indoor air quality is a major factor.”

If you are using Venetian plaster, you might want to check out some info on indoor air quality around the web:

The EPA’s guide to indoor air quality

Wikipedia on indoor air quality

Treehugger on causes and testing of poor indoor air quality

Build It Green explains that “A common source of indoor air pollution is the offgassing of chemicals found in many building materials…”

There’s even an Indoor Air Quality Association…

Have you noticed a difference between working with non-toxic Venetian plasters versus acrylic finishes? Tell us about it in the comments…

Thoughts on “Green”

Aaron Cohen — Mon, 16 Mar 2009 23:13:03 +0000

We like to talk about how our Stucco Italiano Italian Plaster materials are “green”, and many consumers do respond in a positive way to that message. It gets increasingly difficult to separate the facts from the hype when it comes to calling a product green – “greenwashing” is a term I’ve seen used about over-hyping or just plain lying about the environmentally friendly nature of one’s product. More about greenwashing.

Our Stucco Italiano line consists of non-toxic, natural lime plasters. If you work with our materials you can be confident you are offering your customers a natural alternative to acrylic and cement based materials, both of which do not offer the same naturally green characteristics. Pointing these features out is a good place to start a conversation about what kind of wall finishing materials your customer wants in their home.